More than 40 managing directors and board members from industry, commerce, banking and associations recently accepted Ziehl-Abegg’s invitation to Kupferzell, Germany for “Social Media for Decision-Makers,” an event focused on the strategic relevance of social media with LinkedIn taking center stage as a platform for visibility and positioning. Ziehl-Abegg deliberately brought together senior executives from a wide range of sectors to discuss opportunities, challenges and practical approaches at a strategic level. A key highlight was the keynote delivered by social media expert Felix Beilharz, who provided a nuanced analysis of platforms such as LinkedIn in the context of visibility, recruitment and corporate communications. The subsequent discussion allowed participants to share experiences, explore concrete questions and compare perspectives – both in direct dialogue with Felix Beilharz and among themselves. Through events such as this, Ziehl-Abegg actively fosters dialogue on future-oriented topics while simultaneously showcasing the region as a strong and dynamic business location, the company said.
Social Media with LinkedIn becomes a board-level priority
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